June 15th, 2008
by Kevin Lee
Our philosophy with web development here is based on pushing valuable content. Giving to your customers/viewers/audience/etc. what they want/need upfront will inevitably bring them back for more. This idea is what we tell our clients to adopt. Content is king and search engine optimization without giving consideration to your viewers will not bring the good [...]
Filed under: Content Marketing, Search Marketing
No Comments »
April 9th, 2008
by niqyap
I came across a brilliant article by Matt McGee which captures the very essence of Search Engine Optimization.
You can read more about it here.
Filed under: Marketing, Search Marketing
No Comments »
April 5th, 2008
by Kevin Lee
An article that combines a whole lot of link building tricks, tip and strategies written by top link building and SEO experts in the States to provide you with a single juicy and relevant resource.
What happens when you ask some of the world’s foremost link building experts to dish out one of their most guarded [...]
Filed under: Search Marketing
2 Comments »
March 31st, 2008
by Kevin Lee
A very good read caught my eye. The author talks about the need to include ‘Findability’ to your web building process, a top-to-toe approach. Why does it concern you? It connects you with the people looking for the information. The article may gives you a fresh perspective on what you already know.
Sphere: Related Content
Filed under: Design, Usability
2 Comments »
March 31st, 2008
by Kevin Lee
In my opinion, online advertising has to be engaging rather than just being persuasive. Consumers are, after all, a very sophisticated bunch, and massive amounts of information are readily available online. You may have drawn them into your site by being organically relevant in search engines or through online advertising, but a potential customer going [...]
Filed under: Content Marketing, Marketing
No Comments »