Yahoo and Google advertising test
April 10th, 2008
by Kevin Lee
Something I didn’t think would ever happen is scheduled to occur for a 2-week period. What can all online advertisers alike make of this? It does look like Yahoo is taking a dig at Microsoft’s takeover bid. What a way to say ‘No’ to Microsoft.
If this is more than just a test, like what Yahoo claims, the two Internet giants will more than command a lion’s share in online advertising dollars.
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